Barbara Massad embarks on an immersive journey into the olive oil world with Youssef Fares, the founder and CEO of Olivetrade to discover olive picking practices, learn about olive oil extraction techniques and practice extra virgin olive oil tasting 

"Youssef Fares is a boy at heart with a lot of knowledge about olive oil production. This line of business has been passed on from generations starting with his grandfather. Youssef has taken modern technology to make the highest quality extra virgin olive oil with his brand name Zejd, made in Lebanon. He prides himself on the olive trees in his native village in Bayno, Akkar - north Lebanon. I have visited the village many times for different reasons and occasions and find it quite charming."

I hope you enjoy this trip in Youssef's world

Watch the video